Considering Instagram as one of the fastest growing social media sites, nevertheless, all marketers are craving to use it for marketing purpose. And with the introduction of managing multiple accounts through the official Instagram application, marketers might focus on its significance for reinventing their social media marketing experience.
In simple terms, social media managers should consider this as an opportunity and take full advantage of it to grow their online businesses. In the past, on various occasions, social media strategies for such platforms have been overlooked or not taken seriously. But the numbers have started speaking for themselves as in Instagram now has over 700 million followers on their network. Among them, more than 75% follow a business on the social platform.
Therefore it’s high time businesses need to consider Instagram more than just a place used by the young generation to share photos and videos. Thus, let’s have a look at how social businesses could actually benefit from multiple Instagram accounts usage.
3 Vital Reasons For Utilizing Multiple Instagram Accounts For Business:
Characterizing Your Brand On The Basis of Location:
If your business is widespread across the world having different operatives for various geographic location, you might want to consider the aspect of using multiple Instagram accounts. For instance, those having a restaurant business, have their franchise in a different location (different states/different countries) can have different Instagram accounts for those various locations they operate in.
It is necessary for companies with such massive outreach to opt for such a strategy in order to manage their social presence in accordance to the various audiences and running relevant campaigns.
Promptly Showcasing Your Product Variety:
It would be great for a person who is a carpenter by day and a painter by night to have multiple profiles for each serving his/her specific yet irrelevant occupational motive. In that way, one can easily get along showcasing their strengths in comparatively easier means.
Cater The Unique Voice Your Brand Needs:
In reference to the first point mentioned above, we can say that language barrier often stands as a roadblock on your path to engaging with your audiences even on Instagram.
In spite of being a platform for visual contents and primitively used to share images along with videos, there is a procure usage of hashtags, captions etc which often displeases the viewers not accustomed to the language. For instance, English might be predominant in countries, whereas audiences with belonging to some other part might find it distracting/off-beat when posted on their feed. Since the main motive is to establish a connection with your audience such minor mistakes might create an interruption.
Maybe keeping these things in mind Instagram itself came up with the inbuilt feature to quickly switch among various accounts without actually logging in every now and then. However, very few among marketers actually have enough time to use it thus, businesses turn towards various social media management tools such as Gramdominator to manage their precious time, resources and get the work done.
How Gramdominator Features Make Handling Multiple Instagram Accounts A Piece Of Cake:
By now most of you have realized how important it is adapted to this multi-account usage on Instagram. Now it’s time to know how Gramdominator- your one stop solution for Instagram marketing will make your management easier compared to others.
Account Manager Module: The first thing is to have all your accounts under one roof so that switch among them without any hiccup, thus Gramdominator have come up with the account manager module. This module is designed in such a manner that it facilitates users to add up multiple accounts all at once. In case there is an IP issue addition of proxies are also enabled. Thereby the user has full access to all his/her business accounts without even encountering any form of concern which interchanging accounts.
Grow Followers Module: Some of you might think that having different accounts for the same brand might actually thin out your number of followers for those individual accounts. But that is not actually the case, you see with the right approach even a brand with minimal value achieve millions of followers. And to help you this the module comes with the follower attribute.
- Followers attribute: The follower attribute helps you to search Instagrammers based on keywords, hashtags, particular profile Ids. It also allows one to follow users from the profiles of your followers and following.
- Unfollower attribute: Unfollowing those who didn’t follow you back often turns out to be a great deal. But with the unfollower attribute, it takes minimal time to point out and unfollow those irrelevant for your business.
Insta Poster Module: There is no utility of using multiple accounts if you don’t post often and showcase your various products. In that case, this module comes in really handy as it allows you to create single/multiple posts and publish them with safe time delays. In that manner, you can always present something new in front of your audience.
Insta Liker/Commenter Module: Last but not the least, engaging with your audiences and providing them with timely replies is an indispensable aspect of online marketing. And this module exactly does what’s needed. It enables the user to like as well as comment on photos so that proper engagement builds up and eventually turns into a bonding.
Over to You:
Thus in this post, you learned some crucial aspects of Instagram marketing and came to know the benefits of using multiple Instagram accounts for business. Besides, you also got to know how Gramdominator enables an Instagram marketer to manage and monetize multiple accounts for business.
Did the post seem beneficial? Share your reviews via the comment section. We will also be pleased know what strategies have you been using for setting up your brand value on Instagram.