The business persons are so busy that it is very difficult for them to stay updated with the latest Instagram features. The social network is changing its features all the time. By the time you have to also keep yourself updated and change your marketing strategy according to the change of the features.
Instagram has approx half a billion users and more than 300 million active users on the network each day. To get the attraction of so many eyes, as a business person you have to be ready to adapt new changes.
Since 2014, around 18 new features updated or changes. In 2016, Instagram comes with major features which will surely help you in your business on Instagram.
In this article, I will discuss the some important Instagram features. Which will help you to generate more leads in your business and will make your marketing strategy stronger.
One of the biggest updates of the Instagram is the new Instagram stories. Using this features, users can add photos, content related to their business on Instagram .And that will appear only for 24 hours. This feature helps you to view your content as many times to your followers within that 24-hour time span. Instagram stories will help your business on Instagram to increase the visibility of your business.
The Instagram Algorithm Updates
Due to increase in the number of users, Instagram makes this change. This change and the new timeline can work to your customers and your own advantage.
This new algorithm update is mainly done to keep your all post in a serial manner. It means the posts that the user want to see will be appearing at the top of their feed. This means that older posts might appear above those that were shared more recently. And none of the posts will be missing from their feed. You have to take advantage of this features by producing quality content for your brands.
Push the Notification on
As a business person, it is very important for you to stay connected with the post of the person your are following or your competitors. Because this will help you to build the strong marketing strategy.
So Instagram this features will make you connect always with the post of the users whom you want. For this, you have to follow simple steps.
Open the profile of the people whose post is important for you. Click on the three dot at the top of the right side of your screen. And after that click on turn on the notification. This feature is only available on mobile.
Manage Your Filters
Instagram having 40 unique Instagram filters available, Instagram gives you lot of options to make your content best. As a business person, it is important to keep same stylistic features across all your brand-related videos and images.
Manage multiple Instagram Accounts
On of the most important Instagram features is Manage multiple accounts. As a business person, it is very important to have multiple accounts. Because the different brand falls under one company .And for different, you have to make the different account which quite difficult task.
So, you don’t have to logout or login for the different account. The user can click Add Account near the bottom list. Once you add another account, you can switch between them by tapping the username at the top of the profile. You can only add maximum 5 Instagram account.
Instagram features will help you to boost your business through the Instagram platform. These Instagram features are easy to use.Change your marketing strategy according to this new Instagram features.