Well everyone knows that Instagram is the popular social media of sharing photos having not less than 300 million users all around the world.
But do you know it can be a platform for your business exposure and prospects..??
If you would like to get your products and brand more to the core of the public and grow a strong customer following who really relate your products, then I would suggest Instagram as your magic spell.
Let me tell you most of the Instagrammers are shoppers. Our recent studies reveal that 70% of the users report that they already looked up a brand on the platform. Plus, 62% of the users follow a brand just because they like it!
If you’re new to this Instagram world, don’t worry.
It will be interesting to know more about Instagram. And it is especially interesting to the marketers who want to promote their brand.
Everything you need about engaging the users to your brand on Instagram is explained here.
So, let’s get started…!!
Top 5 Instagram growth tactics you need to consider:
You can consider these five tactics that can help you in growing your following in Instagram:
1. Post consistently (at least once a day):
Instagram is one of the finest and last social media networks with no strict algorithm that chooses what you do and see, which means there is no drop-off in engagement for posting more and more posts if you take proper care in keeping up the quality of your posts. So you can post consistently, as much as you can and want with lavish and high quality!
2. Study and load up on quality hashtags:
I have explored hashtags a lot on most of the blogs, but I realized that nowhere on social media are they quite as important as I found on Instagram. The use of right hashtags on the images can expose your post to a large and targeted audience with more precision. And another important relic is that Instagram users don’t easily get hashtag fatigue in the same way they might get on other networks.
In simple words, hashtags could be your best and finest bet for growing a fast user following on your Instagram account.
3. Follow and like similar accounts:
Along with adding hashtags to your post, use the tactics to search hashtags of other posts to find friends of your type and mind. Another intriguing tactic to grow an Instagram in which the following starts here and goes even further is to follow other attractive accounts that can add value to your goal. It is called as the “follow like” means follow the people who are likeminded.
By this process, you can search a relevant, specific hashtag and choose a few of the top and finest pictures you find. The next step is to follow those accounts, then go to each of their posts and photo feeds and like three or four of their recent photos and shares.
4. Ask users to tag their friends:
I recently got a new and great tip for Instagram from some of the experts on marketing strategies. According to them, you need to share a photo from your upcoming event and ask your thousands of followers to comment on the image and tag their friends they want to attend with. The response will be really awesome, and exposes your event to a lot of people who wouldn’t have even heard of it earlier. This gets the other users to get indulged into your Instagram page creating, more traffic.
5. Host a contest of photos:
Instagram hashtags makes it easy for you to collect photos from the followers around a theme, and many of the reputed brands had success and fun using this strategy to host new photo contests. All you need to do is post a new poster mentioning new photo contest and ask people to participate in the contest with their photos.
You can also announce rewards for the best images posted. This will be created as a wildfire attracting user traffic to your account.
Instagram can be an asset for the marketing prospects if you spend enough time in exploring its features. And I hope the tactics mentioned above can help you in getting through in increasing your followers and their engagement in your Instagram account.